case studies /
Experience This

End-to-end events software to improve customer experience and productivity in the beverage industry.

Challenge

    Creating a platform that navigates the challenges in the events management industry.

    Services

    • Product Design
    • Engineering

    Outcome

      Ready to onboard 20,000+ venues, with 10+ brands already using the platform.

      MOHARA really invested in the project and helped us deliver a great product - our customers are very pleased with it. I'm excited about developing on what we've built and becoming the market leader.

      Michelle Golding

      Founder & CEO, Experience This (Diageo)

      background

      About the business

      End-to-end events software to help the beverage industry improve customer experience and productivity.

      project

      The Challenge

      Running a marketing event requires significant coordination between the brand, venue and delivery partners, making execution extremely challenging. ExperienceThis makes events easy to run and helps create the best possible customer experience.

      No items found.
      No items found.
      No items found.

      The Solution

      At the core of the product there are two central services: one which deals with inventory and returns management, the other which is a bespoke delivery and demand management service.

      The robust and scalable solution was built using the latest microservices architecture on a node.js framework, using cloud-services for increased reliability.

      The Outcome

      The platform is ready to onboard 20,000+ venues, and has 10+ Brands utilising the platform. On the fulfilment side, more than five delivery and staffing agencies respectively were engaged, and significant follow-on funding secured.